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idloom expands operations in the UAE

idloom has been preparing this summer for the opening of its new representative office in the UAE, which will be tasked with identifying new business opportunities and enhancing the relations with the already existing partners in the region.

The new office, located in Dubai, came as a natural step, after the expansion in the USA earlier this year, falling in line with the organisation’s plans to develop its global presence.

Sébastien Braun/Maxence Cupper, CEO of idloom noted that the opening of the new office comes at a time when economic reforms and development plans in the UAE are gaining momentum and that Dubai is clearly an engine of global growth that offers tremendous business potential and growth prospects.

This new office enables idloom to offer the full range of customer services, with the increased efficiencies made possible by local representatives. Now, customers in the Middle East can benefit from the convenience of common business hours and the enhanced accessibility to idloom products and services.

Bianca Dorneanu has been appointed for developing the business in the Middle East. After gaining significant experience and leadership in event coordination, communications and marketing, she was ready to challenge herself with a new role, relocating from Brussels to Dubai, she explained. “Before representing idloom, I was myself a client and user of their services. The solutions they were able to offer were always fast and effective, but what impressed me the most was their design-led philosophy that puts people at its core. It is therefore an obvious choice to collaborate with a company that advocates the same business values”.

Bianca emphasized that by embracing all types of revolutionary technology, Dubai has taken the lead and will quickly reap the benefits of this ecosystem by attracting even more startups and entrepreneurs into its fold. “The options and possibilities are endless when it comes to technology in Dubai, but we aim at differentiating ourselves by working hand in hand with our clients and developing strong and lasting relationships with them. Because we are passionate about working with people and we aim at accompanying them to success” explained the Regional Manager when asked about their development strategy.